Digital Marketing Market to Exhibit a Remarkable CAGR of 11.1% by 2030, Size, Share, Trends, Key Drivers

Quick Overview of the Global Digital Marketing Market Analysis

The Global Digital Marketing Market Analysis, research report provides an in-depth market study with qualitative and quantitative research of the continuing industry trends, opportunities, growth areas, drivers, and challenges, which would enable stakeholders to align their market strategies according to the present & future market dynamics.

Detailed Analysis of Digital Marketing Industry (2024-30): Reveals Further Growth &Market Expansion

According to the most recent study, the Global Digital Marketing Market size was valued at USD 780 billion in 2023 and is estimated to grow at a CAGR of around 11.1% during the forecast period, i.e., 2024-30. The report significantly addressed considerable changes, gap analyses, and competitive studies using qualitative and quantitative data. These include the widespread segmentation, regional landscape, and recent developments, entailing information on the fluctuation in the demand, sales, revenue, and other parameters experienced and expected in the industry for the forecasting year i.e. 2024-30.

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Global Digital Marketing Market Trend:

Increasing Inclination of End-User Industries Towards Influencer Marketing– Currently, there has been an upward trend in the usage of social media platforms by Gen Z & millennials. The individuals usually watch content such as parody videos, songs, and others delivered by their favorite influencers. For instance, in 2023, Khaby Lame was recognized as one of the leading influencers on social media platforms like TikTok & Instagram. By considering influencer marketing as a great strategic marketing process, the organizations are collaborating with these artists to promote the company’s latest products on their social media platforms so that the products catch the attention of millions of individuals who follow that particular influencer. Hence, the growing inclination of organizations toward online influencer marketing is amplifying the Global Digital Marketing Market.

Digital Marketing Market Segmentation Analysis

-By Digital Channel

• E-Mail Marketing – Market Size & Forecast 2019-2030F, USD Million
• Search Engine Optimization (SEO) – Market Size & Forecast 2019-2030F, USD Million
• Interactive Consumer Website- Market Size & Forecast 2019-2030F, USD Million
• Online Display Advertising – Market Size & Forecast 2019-2030F, USD Million
• Blogging and Podcasting- Market Size & Forecast 2019-2030F, USD Million
• Social Networking Market – Market Size & Forecast 2019-2030F, USD Million
• Mobile Marketing – Market Size & Forecast 2019-2030F, USD Million
• Viral Marketing – Market Size & Forecast 2019-2030F, USD Million
• Digital OOH Media – Market Size & Forecast 2019-2030F, USD Million
• Online Video Marketing- Market Size & Forecast 2019-2030F, USD Million
• Others (Content Marketing, Affiliate Marketing, etc.) – Market Size & Forecast 2019-2030F, USD Million

-By End Users

• Retail & E-Commerce- Market Size & Forecast 2019-2030F, USD Million
• Automotive- Market Size & Forecast 2019-2030F, USD Million
• IT & Telecom – Market Size & Forecast 2019-2030F, USD Million
• Government- Market Size & Forecast 2019-2030F, USD Million
• Banking, Financial Services and Insurance (BFSI)- Market Size & Forecast 2019-2030F, USD Million
• Healthcare- Market Size & Forecast 2019-2030F, USD Million
• Media and Entertainment- Market Size & Forecast 2019-2030F, USD Million
• Others (Education, Food & Beverage, etc.)- Market Size & Forecast 2019-2030F, USD Million

-By Organization Size

• Small & Medium- Market Size & Forecast 2019-2030F, USD Million
• Large- Market Size & Forecast 2019-2030F, USD Million

Explore Our Comprehensive Study:  https://www.marknteladvisors.com/research-library/digital-marketing-market.html

Geographical Analysis:

-By Region

• North America
• South America
• Europe
• The Middle East & Africa
• Asia-Pacific

North America holds a significant market share in the Global Digital Marketing market due to the prevalence of several end-user industries in the region. Traditionally, North American countries have a higher internet penetration rate & greater access to smartphones, and users in countries like the US & Mexico spend most of their time on their phones. According to the Tech Jury, in 2022, the average time spent by Americans on their smartphone was more than 4 hours. As a result, tech giants, telecom companies, automotive industries, and others such as Facebook, AT&T, Tesla, etc., in these countries are embracing digital marketing services to target more audiences & penetrate their products into larger markets.

Key Players and Competitive Strategies in the Digital Marketing Market

The report provides a study that looks at the requirements for manufacturing and processing, project expenses, finance, and economics, as well as projected profit margins and returns on investment. This also helps in identifying the major market players in the market such as:

• Cuker
• Disruptive Advertising
• Ignite Visibility
• Location 3Media
• PB & J Promotion LLC
• Split Reef LLC
• Thrive Internet Marketing Agency
• Top Spot Internet Marketing
• Web FX
• WebNet Creatives
• FoxyMoron
• Act-On Software, Inc.
• Active Campaign, Inc.
• Acquia, Inc.
• 9thCO, Inc.
• Others (GH Digital Media Pvt Ltd., NP Digital India, etc.)

Customization of Reports Available – https://www.marknteladvisors.com/query/request-customization/digital-marketing-market.html

Global Digital Marketing Industry Recent Development:

• Leading digital marketing and design firm Cuker and well-known pizza company Wild Mike’s Ultimate Pizza forged a strategic alliance in January 2023. Through this partnership, Wild Mike’s web presence and digital marketing initiatives will be transformed, propelling the company to new heights in the cutthroat pizza industry. Under the terms of the agreement, Cuker will use its knowledge of e-commerce, web design, and digital marketing to create a state-of-the-art online platform for Wild Mike’s Ultimate Pizza.
• Leading marketing experience company Rise Interactive (Quad) announced in July 2023 that it is expanding its clientele by adding Nielsen-Massey Vanillas, a national producer of the best pure vanilla and flavors in the world, to its growing list of customers who choose the company’s integrated marketing offering to help them rethink their brand-building efforts and drive sustainable growth. Periscope and Rise Interactive are the creative and digital agencies that work with Rise Interactive. The business victory involves brand and creative creation, which will be bolstered by the performance marketing skills of Quad’s digital agency, Rise Interactive, under the direction of Periscope, the award-winning creative agency of Quad.

Key Report Highlights

• Market Dimensions & Projections
• Pricing Evaluation,
• Recent Strategic Moves by Companies,
• Competitive Landscape Assessment,
• Emerging Opportunities,
• Market Trends and Indicators

Key Questions Answered in the Research Report

1. What are the industry’s overall statistics or estimates (Overview, Size- By Value, Forecast Numbers, Segmentation, Shares)?
2. What are the trends influencing the current scenario of the market?
3. What key factors would propel and impede the industry across the globe?
4. How has the industry been evolving in terms of geography and product adoption?
5. How has the competition been shaping up across various regions?
6. How have buying behaviour, customer inclination, and expectations from product manufacturers been evolving during 2024-30?
7. Who are the key competitors, and what strategic partnerships or ventures are they coming up with to stay afloat during the projected time frame?

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