Lemonade Social partners with Unique Network
Lemonade Social, a multichain platform that empowers creators to build Web3 communities with ticketing and IRL utilities, has partnered with Unique Network, a leading sustainable and advanced blockchain protocol in the Polkadot ecosystem. Together the two partners will offer creators and developers access to dynamic, utility-packed web3 technologies to build communities, improve access and provide better experiences on and off the blockchain
Unique will work with Lemonade to help the web3 platform improve its presence in the Polkadot ecosystem and utilize its advanced tools to strengthen the NFT’s people mint on their platform. As Unique Network explores new use cases for using digital assets, Lemonade will activate its own technology to build assets on Unique Network.
Alex Mitrovitch, CEO of Unique Network says: “Given this partnership,we aim to create enhanced event experiences at scale delivered via virtual tickets, issued on our blockchain. . Bundling of event coupons, sustainable POAPs, and even exploring the power of fractionalization to connect vast communities to events through non fungible tokens are just a few of the potentials of how Unique and Lemonade can maximize the potential of web3 ticketing.”
Improving Future Event Experiences
This partnership will improve event experiences. In traditional events, managed by centralized platforms, the platforms have a disproportionate hold over user data, access, and how people engage with and enjoy events. By utilizing the power of blockchain and non fungible tokens, Unique and Lemonade can help provide ownership and improve experiences for the people that own tickets.
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“In the future, as we continue building this partnership with Lemonade, we will hope that even more platforms that want to create innovative virtual ticketing solutions will choose to do so with Unique Network,” says Mitrovitch.
Lemonade Social is primarily focused on the event, ticketing, and entertainment, where it leverages blockchain technology to blur the lines between in-person and virtual experiences, enabling customers to access Web3 utility while attending an event and providing a platform to reward event organizers and artists.
Kritarth Chhabra, Co-founder & CEO of Lemonade says: “Our partnership with Unique Network builds on Lemonade’s core values of inclusivity and sustainability in web3. Creators and brands on Lemonade will now be able to leverage Unique’s scalable, green blockchain focused on democratization of premium NFTs, while leveraging Lemonade’s friction-free user experience to onboard and reward communities. We are excited to be building the tools and infrastructure with Unique to empower creators and help onboard the next billion users in web3.”
Aligning with Unique’s focus to enabling users to create NFTs and marketplaces with zero knowledge of code, Lemonade bridges web2 and web3 so that brands and creators can curate (and monetize) metaverse and events in real life and use blockchains to engage their communities.